The Scooppreneur System I'M READY!
Build a profitable and stable business that fits your life, not the other way around.

The Scooppreneur System is a step-by-step roadmap designed to help you build a business that supports your goals, your family, and your future.

You deserve more than wondering how you're going to cover next month's credit card minimum.

You deserve the freedom to dream a little bigger.
Maybe this sounds familiar…
  • You spend hours scrolling through TikTok saving business ideas you'll probably never start.
  • Every time another bill comes in, you wonder how you're going to pay it off.
  • You'd love to make extra income, but you're worried you'll waste money doing the wrong thing.
  • You want a business that feels creative instead of exhausting.
  • You keep thinking, "There has to be a better way to create more freedom for myself and my family."
  • You're ready to bet on yourself, you just need someone to show you how.
If you're nodding along, you're exactly who I created
The Scooppreneur System for.

Because not long ago, I was exactly where you are.

Your goal is to make money. I can help you!

About the creator of The Scooppreneur System
Hi, I'm Laurel!

In 2025, I realized what I was making just wasn’t enough. Between debt, raising kids, going back to college, and everyday expenses, I knew I needed to find something on the side that would make me a little extra money.

In just 6 months, my little side hustle brought in over $8,500 in extra income.

The idea came while watching YouTube videos of self-protection keychain scoop businesses (IYKYK lol) and I remember thinking, “I can do that.” So I researched mystery scoops, bought my first supplies, and gave it a shot. To my surprise, people bought!

I had so many orders that I actually had to limit them because I couldn’t keep up.

That’s when I realized how profitable this business could be. (And that there's room for everyone!) So, I decided to create The Scooppreneur System to share what I learned and help others build extra income, without having to figure it all out from scratch!

About the creator of The Scooppreneur System
"That sounds great, but I have my doubts..."
Totally normal. Let’s talk through the thoughts that usually stop people before they even start.
“What if I spend money and this doesn’t work?”
I know how scary starting something new can be, but the good news is, people ARE buying mystery scoops. You don’t need thousands of followers to make your first sale, you need a plan for getting your scoops in front of the right people. And I’ll show you exactly how I approached it, from choosing inventory and pricing my scoops to creating content and promoting my business.

***And if you complete the program, put the strategies into action, consistently promote your business, and still don’t make your first sale within 60 days, I will give you a full refund.
“Do I need a license to start a mystery scoop business?”
Business requirements can vary depending on where you live and what you sell, which can make this part feel a bit confusing.

It's a good thing that the Scooppreneur System walks you through the business basics you should research before launching, so you know what questions to ask and where to look instead of guessing your way through it!
“But I have NO idea how to build a website.”
Neither did I! You don’t need to be a web designer or coder. I built my own professional-looking website using Shopify, Canva, and ChatGPT, and I’ll show you exactly how I did it.

You’ll get a step-by-step video walkthrough showing you how to create and customize your own shop, plus guidance for organizing orders, packaging your scoops, and setting up a simple shipping process. No design degree or tech experience required.
“Where do I even get the scoop, dish, packaging supplies, and products?”
Don’t worry, I’ve already done a LOT of the searching for you. Along with teaching you how to source products strategically, you’ll get my sourcing spreadsheet packed with hundreds of linked products you can browse for your own scoops!

I’ll also show you what supplies you actually need and how to build your starting inventory without buying a bunch of random stuff just because it looks cute. (Trust me, I know it’s tempting.)
Let's take a peek at what's all included!
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Course Curriculum
Module 1

01

Building Your Foundation


Harness a constructive mindset and build the foundations needed to bring your creative ideas to life.

  • Formulate meaningful objectives and strategies
  • Build confidence in your creator identity
  • Create habits that support long-term achievement
Module 2

02

Branding

Learn the methodology behind crafting compelling narratives.

Turn your ideas into clear, engaging stories that connect with your audience.

  • Develop your core message
  • Create stronger story structures
  • Communicate ideas with clarity and impact
Module 3

03

Designing A Website

Create a repeatable process that helps ideas become finished work.

Develop a workflow you can return to whenever you begin a new creative project.

  • Organize your creative workflow
  • Move from concept to execution
  • Build systems that make creating easier
Module 4

04

Developing A Strong Content Strategy

A validated values system for sustained success as a creator.

Harness a constructive mindset and build the foundations needed to bring your creative ideas to life.

  • Formulate meaningful objectives and strategies
  • Build confidence in your creator identity
  • Create habits that support long-term achievement
Module 5

05

Launching Your Business and Beyond

A validated values system for sustained success as a creator.

Harness a constructive mindset and build the foundations needed to bring your creative ideas to life.

  • Formulate meaningful objectives and strategies
  • Build confidence in your creator identity
  • Create habits that support long-term achievement

Your Special Bonuses

Join today and receive these FREE resources designed to make starting and growing your Mystery Scoop business easier.

Scooppreneur Profit Planner
Bonus One

Scooppreneur™ Profit Planner

Stop guessing what to charge and learn how much you could actually keep from every sale.

Use this beginner-friendly calculator to account for product costs, packaging, platform fees, and other expenses before setting your prices.

You will be able to plan your scoops with more confidence and avoid accidentally pricing your products too low.

Mystery Scoop Starter Checklist
Bonus Two

Mystery Scoop Starter Checklist

Know exactly what needs to happen before you open your business instead of piecing everything together from random videos.

This checklist walks you through the important early steps, from choosing your concept and sourcing products to preparing your shop and content.

Use it as your personal starting roadmap so you always know what to work on next.

Scooppreneur Content Planner
Bonus Three

Scooppreneur™ Content Planner

Spend less time wondering what to post and more time creating content that introduces people to your business.

Plan your TikTok videos, product showcases, order-packing content, live-selling ideas, and promotional posts in one organized place.

It is designed to help you stay consistent without making content feel like another full-time job.

Speaking candidly, I'm not special.

I don't have a secret sauce, a rich husband, well-off parents, or any business experience. The success I've experienced is genuinely possible for anyone willing to learn and put in the work. You also do not have to buy this course. Just like with anything else, the information is out there if you're willing to search for it. The real reason I created this course is to show you that making extra money selling mystery scoops is realistic and possible, while making it easier to get started by putting the most relevant information, strategies, and resources all in one place for you.

You may take what you learn from this course, build a better system that works for you, and even create your own course to help someone else start too.

If this course can help you create extra income, build confidence in yourself, or finally take the first step toward something bigger, then it did exactly what I meant for it to do.
(And I truly believe it will ♡).

A few more commonly asked questions:
What is a mystery scoop?
A mystery scoop is a surprise bundle filled with curated goodies. You choose the type or amount of scoops, and the fun is seeing what surprise items you receive.
Do I need a big TikTok following?
No. A large following can help, but it is not required to begin. The guide covers how to start posting, build trust, and create content around your scoops.
What if I have a full-time job or kids?
That’s actually who this guide was made for. A lot of people starting side hustles are balancing work, school, parenting, or all three. Mystery scoop businesses can be flexible, which means you can build around your current schedule and grow at your own pace.
What if I fail?
Most people don’t fail because they aren’t capable — they stop before giving themselves time to learn. This guide is meant to help you avoid beginner confusion and start with more confidence instead of figuring everything out alone.
Are people actually buying mystery scoops?
Yes. Mystery-style products continue to perform well on TikTok because people love surprise, unboxings, and collectible-style shopping experiences. There’s room to make your business unique through your branding and content style.
What if it doesn’t work right away?
Growth usually takes consistency. Some videos might flop, some products may not sell immediately, and you’ll probably learn as you go — and that’s normal. The goal is to help you start smarter and keep building momentum over time.
How long does it take to start?
You can technically begin pretty quickly with a small batch of inventory and a TikTok account. Most of the early work is learning your setup, creating content, and figuring out what products your audience responds to best.